Beauty creator due diligence

See how their ads perform.
Before you pay.

Review partnership reels, compare sponsored engagement with each creator's organic baseline, and shortlist creators using public metrics.

Analyze a creator Live public lookup · Indexed evidence · 10 free searches
£0to search and compare
ÉVIDAIRE AI

Paste a creator.
Know what matters.

Turn an Instagram username or profile URL into a commercial-readiness snapshot using one consistent evidence framework.

AI CREATOR INTELLIGENCEPUBLIC EVIDENCE
Free searches10/10 left

Every search includes the full creator report and all available collaboration evidence. Reopening the same creator does not use another search.

ÉVIDAIRE INTELLIGENCEYOUR NEXT COLLABORATION
THE CREATOR DOSSIER

Beyond the profile.
Before the partnership.

A closer look at the performance behind the presence. Begin with an Instagram profile to reveal the available evidence.

  1. 01

    The organic baseline

    Audience response, engagement and reel views.

  2. 02

    The commercial difference

    How sponsored performance compares.

  3. 03

    The evidence behind it

    Source reels to explore before you decide.

01 Exact niche fit02 Organic baseline03 Sponsored performance04 Source-linked evidence
THE BEAUTY CREATOR INDEX / BETA

Research creators before outreach.

Search by beauty niche, open previous sponsored reels and compare paid-post performance with each creator's organic baseline.

500 profiles foundGrades show how much evidence is available. They do not rate creator quality.
Kellie Bullock (@kelliebullock) profile picture
MicroProof A

Kellie Bullock

@kelliebullock · USA

Lifestyle skincare

Followers65K
Avg. reel views37.1K
Organic ER1.04%
Average ER36 posts / last 30 days reels / month
50% collab retentionModerate drop · 0.52% collab ER
FREE
Caylee Krein (@lumeaaesthetics.ck) profile picture
NanoProof B

Caylee Krein

@lumeaaesthetics.ck · USA

Derma Skincare

Followers453
Avg. reel views2.7K
Organic ER11.09%
Excellent ER2 per month
56% collab retentionModerate drop · 6.18% collab ER
FREE
Julia Hurst (@juliarosehurst) profile picture
MacroProof N/A

Julia Hurst

@juliarosehurst · USA

Skincare & makeup reviews

Followers176.1K
Avg. reel views12.8K
Organic ER0.02%
Low ER7 posts / last 30 days reels / month
N/A collab retentionNot enough evidence · N/A collab ER
FREE
Shriya Sehgal (@shrishenanigans1) profile picture
MacroProof A

Shriya Sehgal

@shrishenanigans1 · Canada

Everyday skincare/haircare

Followers116.9K
Avg. reel views21.7K
Organic ER0.85%
Low ER20 posts / last 30 days reels / month
31% collab retentionSharp drop · 0.26% collab ER
FREE
Toria Lynaee (@torialynaee) profile picture
MicroProof A

Toria Lynaee

@torialynaee · USA

Makeup

Followers17.5K
Avg. reel views5.8K
Organic ER2.38%
Average ER25 posts / last 30 days reels / month
687% collab retentionBeats organic · 16.34% collab ER
FREE
ELLA (@ellamae_rennison) profile picture
MacroProof A

ELLA

@ellamae_rennison · UK

Beauty content

Followers275K
Avg. reel views30.6K
Organic ER0.83%
Low ER10-12 per month
65% collab retentionModerate drop · 0.54% collab ER
FREE
Marina Gudov (@marinagudov) profile picture
MicroProof A

Marina Gudov

@marinagudov · USA

Luxury lifestyle

Followers72.5K
Avg. reel views17.2K
Organic ER0.68%
Low ER10 posts / last 30 days reels / month
81% collab retentionStrong retention · 0.55% collab ER
FREE
Elle McNamara (@bambidoesbeauty) profile picture
MacroProof A

Elle McNamara

@bambidoesbeauty · UK

Everyday skincare/haircare

Followers897.9K
Avg. reel views756.1K
Organic ER0.70%
Low ER7 posts / last 30 days reels / month
92% collab retentionStrong retention · 0.64% collab ER
FREE
Lucero Hernandez (@lucerodolll) profile picture
MicroProof A

Lucero Hernandez

@lucerodolll · USA

GRWM/ everyday kinda skincare

Followers12.6K
Avg. reel views3.7K
Organic ER1.46%
Average ER19 posts / last 30 days reels / month
108% collab retentionBeats organic · 1.58% collab ER
FREE
nic (@nicollepetkova) profile picture
NanoProof A

nic

@nicollepetkova · UK

dewy/glowing-skin routines,

Followers7.4K
Avg. reel views3.5K
Organic ER2.30%
Average ER0 posts / last 30 days reels / month
6% collab retentionSharp drop · 0.14% collab ER
FREE
Ben Gee (@drbengee) profile picture
MacroProof C

Ben Gee

@drbengee · Malaysia

Cosmetic dentistry education & dental humour

Followers536K
Avg. reel views569.8K
Organic ER3.39%
Good ER6 reels per month
N/A collab retentionNot enough evidence · N/A collab ER
FREE
Pooja Vedarathinam (@poojavedarathinam) profile picture
MacroProof A

Pooja Vedarathinam

@poojavedarathinam · UK

Everyday beauty, skincare, hair, fashion

Followers194.1K
Avg. reel views222K
Organic ER2.84%
Average ER24 reels per month
30% collab retentionSharp drop · 0.85% collab ER
FREE
WHAT THE DATA SHOWS

Follower count is easy to find.
Sponsored performance is not.

Most creator databases stop at audience size and engagement. ÉVIDAIRE also records previous sponsored reels and compares their engagement with the creator's organic posts.

01 / BASELINE

Keep organic and sponsored results separate.

A strong organic ER does not guarantee the same response on a sponsored post.

02 / RETENTION

Check whether sponsored posts hold up.

Collab retention divides average collab ER by the creator's organic ER.

03 / SOURCE REELS

Open the reels behind each result.

Where a collaboration metric is available, the source reel is linked beside it.

04 / SAMPLE SIZE

See how complete the sample is.

Grades A to C describe the number of usable collaboration reels. They do not judge the creator.

THE RESEARCH PROCESS

Build a shortlist you can explain.

ÉVIDAIRE RESEARCH PROTOCOL05 CHECKS
01

Find the right beauty niche

Search skincare, makeup, haircare and UGC sub-niches instead of grouping every creator under lifestyle.

02

Establish the organic baseline

Organic ER uses one disclosed formula, with a ten-reel view average where the data is available.

03

Measure collab retention

Compare commercial ER with organic ER to expose the ad-performance drop or lift.

04

Open the source reels

Check each qualifying sponsored reel and review its public likes and comments.

05

Compare before outreach

Place up to three creators side by side before contacting them.

No invented data.If a metric is hidden or unavailable, we label it N/A.
Sponsored and organic are separate.Collab retention shows how sponsored ER compares with organic ER.
Search by beauty niche.Filter by specific skincare, makeup, haircare and UGC categories.
ACCESS

Start free.
Scale when it earns its place.

Ten searches prove the workflow. Paid plans unlock a larger monthly research capacity and the automated decision tools brands actually use.

PRO
£9per month
  • 60 creator searches each month
  • Beauty Fit and sponsorship risk
  • Rate and ROI planning calculator
  • Comparisons and watchlists
  • Saved brand profiles and priority processing
Billing connection next
TEAM
£29per month
  • 250 creator searches each month
  • 3 team seats
  • Shared brand-fit profiles
  • Shared lists and decision notes
  • Batch username analysis
Team workspace planned
AGENCY SOFTWARE
£69per month
  • 750 creator searches each month
  • 5 team seats
  • Separate client workspaces
  • Reusable client-fit profiles
  • Priority automated processing
Agency workspace planned
ÉVIDAIRE AI

Paste the profile.
Read the evidence.

Analyze a creator